The demands of daily life are enough to fill anyone’s to-do list. So when it’s time to buy or care for a car, it helps to make the experience as stress-free as possible.
Convenience, customer satisfaction and selection all point to making Palm Bay Ford your choice for a new or preowned vehicle purchase or maintenance.
The dealership, located just east of the Malabar Road exit of Interstate 95, is among the largest in Central Florida. But its reach extends beyond the hundreds of vehicles on the lot.
“We have a network of thousands and thousands,” said Eric Frechette, operating partner and general manager, said of the vehicles available to the dealership through its Ford partners. “If Ford builds it, we can get it 99 percent of the time.”
Along with Ford quality, customers can expect the highest standard of service at the dealership, which Frechette purchased in October 2011. “From the day I stepped on the grounds, I have been preaching and training all employees about customer service and how important it is,” Frechette said. “It’s our No. 1 priority.”
That emphasis shows in the growth the dealership has experienced: It currently ranks as the No. 1 Ford dealership in Brevard and Indian River counties in terms of sales. Palm Bay Ford also has earned the manufacturer’s president’s award and is pushing hard to win the recognition again this year.
The award is based in part on customer service feedback in sales and service. Palm Bay Ford aims to make car sales and service as convenient as possible. The dealership has extended its Quick Lane hours for oil changes, new tires and other selected services to 7 a.m. to 9 p.m. Monday through Friday, and 7 a.m. to 3 p.m. on Saturday. No appointment is necessary.
Helping to spur sales, Frechette said, is Ford’s perennially popular F150 pickup truck – a model that sells more vehicles than some entire franchises.
The pickup has been the No. 1 selling truck in the United States for forty years.
Ford also boasts the storied Mustang, and Palm Bay Ford again will host the Space Coast Mustang Club Mustang & Ford Show. Scheduled for Sunday, Nov. 5, the 35th annual event is expected to draw more than 200 vehicles. That would be a record turnout for the show, which has tripled in size while be hosted by the dealership over the past five years.
The show will feature vendors, foods, vehicle awards and a boost for local charities. Last year, the event benefited Nana’s House, a home for abused or neglected children.
Frechette expects to see a variety of vehicles – including Model T’s and original ’64 Mustangs – roar into the event from Miami, St. Petersburg, and other locations.
Coming soon: the Ford EcoSport, a compact SUV that will start at less than $20,000. Look for the vehicle late this year.
Frechette, who has been in the auto industry since 1992, invites customers to stop by and introduce themselves. “I’m always at the store, walking around and talking to people,” he said, noting that Palm Bay Ford is his only dealership and his sole focus.
For more information, visit www.palmbayford.com.
Palm Bay Ford
1202 Malabar Road
Palm Bay, FL 32907